Not everyone’s an Internet Geek and understanding SEO is an involved
exercise. Leading
on from our first post on SEO for beginners, we’ve put down some actionable items
that will help you kickoff SEO for your website.
Read on to know what else you should keep in mind while building the SEO
process for your website.
1. Don’t try to trick a Search Engine
This ‘strategy’ could probably back fire and your site might lose quite
a bit of ranking if detected by the Google algorithms running in the
background. Once flagged, it takes a lot of time to regain the position.
2. SEO Link should be appropriate
Links aren’t everything in SEO, but search professionals attribute a
large portion of the engines’ algorithms to link-based factors. Through links,
engines can not only analyze the popularity of a website & page based on
the number and popularity of pages linking to them, but also metrics like
trust, spam, and authority.
A well-constructed link to this article would look something like:
<a href=”thisPage.html”>SEO for Beginners Part 2</a>
3. Page Name matters
Don’t laugh this one off, it really does matter! Many search engines
actually parse out the file name of the page and log any discernable keywords
they find. So, if your page’s URL address is something cryptic like
“http://www.bigrock.in/domains/domainregistration/index.php” then search
engines are not picking up on anything useful in the URL. If at all possible it
is best to create URL paths that make sense to a search engine. An example of a
search engine friendly URL would be “http://www.bigrock.in/domain-registration/index.php”.
4. Build a site map
Remember there are search crawlers browsing through your website and
they’re the ones who’ll be ranking your site, so why not make it easy for them?
Build a site map page and place a link to the site map on every single page of
your website, usually in the footer. This practice will ensure that a crawler
can easily navigate your website and catalog every page.
5. Submit your website to Search Engines like
Google, Yahoo & Bing
Manually submitting your site to the major search engines such as
Google, Yahoo!, and Bing offers a few advantages: it ensures that the search
engines will crawl your site, and can help your site get into an index faster.
6. Back links – How to get other websites to link
to your site?
Probably the hardest thing to do is getting other sites to link to
yours. You need good rankings so that your pages can be found and linked by
more websites to improve your rankings. You can also use link exchange services
where your banner or text links appear on other websites in a random rotating
fashion but this method is too hit and miss with no significant results for
improving rankings or driving traffic to your website. Most simply you could
have a “link to our website” suggestion on every page that you are trying to
get linked.
These are some of the very basic pointers you must keep in mind while
building your website SEO. Anything over and above this is always welcome
Do you have any activities that you’ve undertaken to improve
the SEO of your website? Share your tips in the comment section below If you think there is something left untold in this article, you can comment here. I will update it in this article.
If you like my work; you can show your regards by hitting Facebook like button, following us on Google+ or Twitter, stumbling our posts on stumble upon or giving us a link back via the links below. Stay tuned for more tech updates.
Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation.
Posts
